Promotional Advertising: Postcard & Video Comps

Front of Our Promotional Postcard (Comp)

On Wednesday Anna printed the comp of our promotional deliverable postcard to class so we could get feedback on it from our professor as well as our peers in the class.  The feedback we got was mainly about the wording of the copy on the back and the fact that we needed to add some texture to the circles on the front of the card since our promo piece directly connects to our promo video and the video had painted circles, not ones that looked vectored and uniform.  For the final presentation Monday we have to definitely fix our wording and tinker with the visuals on our postcard so that our card effectively communicates about the graphic design/visual communications option at Cal State LA and the connection between our card and the video.

The rest of the class was spent screening each team's video in front of the entire class using the projector.  This definitely felt like a test run for Monday's final presentation and final day of class.  Each group got very brief feedback after their video was complete. Once again, we ran out of time before every group could show their videos but by now this should be no surprise.  I've learned to not be shy to show your work as soon as possible, because it may not be shown at all and you will be left without valuable feedback.

Next class is our last meeting, our final, our film festival!  Every group will dress up in business casual attire, present their videos & promotional advertising pieces, and chow down on some snacks!