Wednesday all the groups showed up in spiffy attire to present their completed ads to the class for critique. Some of it was admittedly harsh, yet understandable. It was all of our first projects and presentations in this course so we all didn't know what to fully expect but the class as a whole all presented their work in a very professional manner concerning their tone and knowledge of their topics.
Below are our final designs for our pro and anti abortion ads. We mainly changed the anti-abortion ad to a more sketch like feel. We took our previous comp of the ad and decided to physically sketch it out, even down to the tag line and call to action, in order to give it a more authentic, emotional feel. It also lends towards the idea of a baby being a creation, much like a sketch is a form of creation. The only changes to the ad on the left (pro-abortion/pro-choice) is that we added more black and contrast into the image and typography in order to fix the problem of the ad appearing washed out. Adding more black to the typography also made a huge improvement by making the tag line pop and make it a bolder statement.
Overall, Candy & I's presentation went well as did everyone else's. I think every team was obviously knowledgeable about both their topic and their design rational even when they were thrown tough questions.


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